On September 12, the multinational chain of coffeehouses, Starbucks, introduced the agency has partnered with the blockchain undertaking Polygon and unveiled the corporate’s Web3 know-how referred to as Starbucks Odyssey. The Web3 platform Starbucks Odyssey will present Starbucks rewards members and the corporate’s U.S. staff with the chance to earn non-fungible token (NFT) property.
Coffeehouse Company Announces Web3 Platform Starbucks Odyssey
Starbucks has immersed its toes into blockchain, Web3, and NFT know-how by revealing a brand new Web3 software powered by Polygon. “[The] new Starbucks Odyssey experience will offer members the ability to earn and buy digital collectible stamps (NFTs) that will unlock access to new, immersive coffee experiences,” the corporate’s company tales and information web page notes. “As one of the first companies to integrate NFTs with an industry-leading loyalty program at scale, Starbucks will create an accessible Web3 community that will enable new ways to engage with members and partners (employees).”
Polygon additionally confirmed the partnership on Twitter and in a weblog put up referred to as “Starbucks Taps Polygon for Its ‘Starbucks Odyssey’ Web3 Experience.” In the weblog announcement, Polygon states:
This one-of-a-kind loyalty program expertise is powered by the low charges and excessive transaction speeds on the Polygon PoS community.
Starbucks Odyssey Experience to Launch ‘Later This Year’
Starting at the moment, Starbucks clients and staff can be part of the waitlist so as to get an unique invitation to the Starbucks Odyssey expertise. The firm says the platform shall be launching dwell “later this year.” Ryan Butz, the vp of loyalty, technique and advertising for Starbucks says the know-how is effectively positioned with the corporate’s sustainability targets.
“Building Starbucks Odyssey using technology that aligns with our sustainability aspirations and commitments is a top priority,” Butz famous in a press release on Monday. We took a really considerate and thorough method when evaluating which blockchain to make the most of and Polygon’s quick, low-cost, and carbon-neutral community is the proper basis for our first digital neighborhood,” the vp of loyalty rewards talked about.
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